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1. THE DESIGN BRIEF AND RESEARCH
We believe that all good design stems from a good brief. If required we can provide a briefing template to clients - covering marketing and design objectives, communication strategy, target market, mechanicals, timing and budget.
Following the brief we carry out extensive research in terms of competitors' offerings and formats which have featured in other markets. We strive to create a USP (unique selling proposition) for all our clients.
Two - three different concepts are normally presented to the client.
+ 2. UPFRONT QUOTE + 3. CREATIVE + 4. PRODUCTION
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